New Life For Shuttered Oven Builder

July 7th of this year we announced how Perceptive Industries of Plainwell, Michigan, USA a long time oven and furnace builder had closed their doors (the announcement can be found further down this page). In an interesting turn of events the intellectual property of the company has been bought by Horizon Performance Technologies another oven builder. Read on.

“JULY 17 2022; Waukesha WI, USA .. Horizon Performance Technologies LLC (Horizon) announces the acquisition of all intellectual property of Perceptive Industries Inc. (Perceptive). Since 2002 Perceptive has been supplying industrial ovens to the metal fastener and coatings industry, the general thermal processing industry throughout the USA as well as delivering equipment globally to international based metal coaters.

This acquisition further expands Horizon’s product line and geographic presence. The Perceptive product line is complementary to Horizon’s already existing Industrial Oven and Washer product lines for the Metal Finishing Industry, thermal processing and industrial cleaning lines. Horizon holds several patents in the thermal processing field that have proven to save electrical and natural gas operating cost.

Jeff Mitchell, president of Horizon, said, “We’re excited about this strategic acquisition of Perceptives’ intellectual property. This allows Horizon to continue to serve Perceptives’ customer, provide equipment service and spare parts through our online portal, and will allow us to adapt our patented technology to the Perceptive equipment. Perceptive customers will benefit from energy saving designs to be implemented on any new equipment purchases and allows us to expand our geographic presence, product and service offerings, and customer base. We look forward to working with Perceptive’s customer base and providing our first-rate service.”

About Horizon Performance Technologies LLC; Horizon Performance Technologies LLC (Horizon) is an OEM engaged in the design and manufacturing of industrial capital equipment in the heat processing and finishing industries including ovens, washers, and material handling. The Horizon team has over 200 years’ experience in industrial manufacturing and engineering.

Horizon is a technology driven company, with patents in the thermal processing and industrial cleaning industries. These patented designs have been instrumental in allowing Horizon equipment users to save up to 75% energy when compared to conventional design. Horizon serves a global industrial manufacturing base including the automotive, energy, metal finishing, glass, aerospace, aluminum, and composite industries. Horizon is headquartered in the Midwest near Milwaukee WI, USA. (”

“JULY 7, 2022; Oven/Furnace Manufacturer Closes Doors-A Sign of the Times? Oven/Furnace Builder Perceptive Industries in Plainwell, Michigan, USA has just closed their doors as can be seen in the company issued statement below. The reasons for the sudden closure are exactly the same challenges as every firm in the heat treatment industry is seeing these days, supply chain issues and labor shortages. It is always upsetting to see companies struggle, especially one such as Perceptive who had a very good reputation in the industry.

“It is with great regret that I am writing to notify you that Perceptive Industries has closed its doors and is being forced to cease operations after 20 years of serving our customers.     This reality is the result of a myriad of challenges we have faced over the past couple of years, includes severe disruptions in the supply chain that supports our business, workforce challenges, and severe drop of new projects from our customers who face similar challenges in the market.  These challenges have left the Company with little working capital to continue operations and we are facing default under our loan agreements.  At this time our bank has assumed control of all assets.”

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